Building a Better Brand
for a Sustainable Future for the North Face

Since its launch in the late 1960s, The North Face gained many loyal followers that were dedicated to the brand, the majority of whom were avid outdoor enthusiasts

Featured Work

Food is Great (UK Department for International Trade)

Promoting Great Britian’s most popular F&B products to Chinese consumers.

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GE Healthcare

Working with an industry giant to differentiate its brand with a simplified story and a clear vision.

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MediRevv

Creating a new brand to challenge industry perceptions.

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Southcoast Health

A creative employee engagement and internal communications campaign to help push through change.

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nThrive

Bringing three companies together with a unified vision.

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Samsung

Promoting cutting-edge screen technology to mobile phone manufactures.

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Aspenti Health

Developing a new brand that resonates in the US healthcare sector.

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National Instruments

Getting Chinese semiconductor test engineers excited for world-class products and services.

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Culturelle

Bringing the USA’s top kids’ probiotic brand to China.

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DSM

Communicating the health benefits of early life dietary supplements to Chinese parents.

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Costco

Bringing one of the world’s best-loved retailers to China.

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AB InBev

Launching the Goose Island Beer brand in China.

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The North Face

Helping the world’s leading outdoor apparel company create a sustainable brand for the future.

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NEJM Group

Working with the organization behind the world renowned medical journal to create a powerful new brand.

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Paystri

A new data-conscious brand strategy for a payment solutions leader.

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