Creating a differentiated brand story and compelling offer doesn’t help much if the sales team is stuck using uninspiring PowerPoint decks to deliver the message. While marketing has spent much time creating content, how is sales using this content? Are they using the content? There’s a better approach, one that unifies your brand story, marketing content and offerings that will vastly improve how your salespeople engage with prospective customers.

Brandigo’s sales enablement services, using the Showpad digital platform, enables you to:

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    Put all of your content, whether it’s video, infographics, presentation decks, whitepapers, etc., into an exceptionally easy-to-use and visually attractive digital environment like on a tablet, smart phone, or laptop.
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    Personalize every sales conversation and deliver just the right content in a beautifully designed on-brand experience.
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    Dynamically structure a sales experience in the way that works best for your customers—by persona, by division, by solution, etc.
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    Understand the ROI of your content by seeing exactly which content resonates most and how it impacts revenue by tying it to closed deals.
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    Create custom apps such as calculators and configurators that sales people can pull up in seconds to visually demonstrate how your brand’s services and/or products will provide specific solutions.
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    Keep all the content that sales is using accurate and up to date via cloud-based updating.
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    Create more effective brand experiences at events.

Problems we solve:

How can I simplify and unify our sales tools?

How can I help our sales team tell a better story and deliver a better experience?

How do I keep our sales content accurate, on brand and up to date?

How can I better understand what content sales is using and which items are working best?

How can I help our sales team have a more personalized conversation with their prospects?

How can I help our sales team differentiate themselves from the competition?

Brandigo’s Sales Enablement Services

Differentiate Brand Story Development

Sales Experience Strategy

Buyer Journey Mapping and Strategy

Content Audits

Persona Development

Digital Programming using Showpad

Content Audits

Persona Development

Custom Application Development